About
We help UK service-based businesses
stop missing calls.
You're busy on site, in session, with a client… and the phone rings. That unanswered call could have been a new member, a booked job or the customer you'll never reach again. The frustration builds: missed opportunities. Growth stalled. The stress of knowing you should be there, but can't.
Why we started
We kept seeing the same story: gym owners missing membership calls, therapists unable to book because they were with a client, tradespeople caught up on site while their phone sat unanswered. Traditional receptionists were far too expensive. Voicemail simply wasn't enough. We asked ourselves, could there be a more innovative, more affordable way? That's how Genni was born.
Our Mission
Every service-based business in the UK deserves professional call handling without the burden of a full-time receptionist. Genni answers your calls around the clock, logs every enquiry, takes the details and tells you who rang.
Who this is for
Genni is built for busy UK businesses, run by people who cannot always pick up the phone. Whether you're wrapping up a session, out on site or stepping away for a moment, Genni picks up the ones you would otherwise have missed.
Our Promise
UK-based support and systems
Call records are kept in the UK, we work your hours and we know your market
Handled under UK GDPR
Call records and transcripts are stored in the UK and handled under UK GDPR
Reception-class service at a fraction of the cost
We set ourselves the goal of delivering full-service call handling so you don't need to worry about hiring, training or managing staff
Our story in action
We began by working directly with a select group of busy UK service businesses. A gym owner losing calls after hours. A martial arts coach who cannot pick up mid-class. The same problem, in different trades.
Together we built Genni, configuring, testing and launching a tailored solution so the business owner could hand off the phone and focus on their craft.
Today
Genni answers for UK service businesses around the clock. Since the first line went live in August 2025 she has answered 287 calls on one line: the ones that came in while someone was teaching a class, out on a job, or asleep.
Are you ready to join them?
Ready to see Genni in action?
See Genni in action and ring the demo line. We'll show you how she handles your calls, takes the details and tells you who rang, while you stay focused on what matters.
Genni | Call answering for small businesses. Answers around the clock, so the calls you cannot take still get picked up.