Genni

Call answering, made in Yorkshire

Answers like she works here.

Genni is software with a voice, and we say so on the call. That is the point: she does not go home at five, and she can take several calls at once. She works from your prices, your hours and the jobs you turn down, because you told her. Then she tells you who rang.

Ring the line and listen What it costs

It rings a real line, answered the same way a customer's would be.

Sunday, 21:47 1m 04s
Caller
Hiya, do you do classes for little ones? My lad's six.
Genni
We do, yes. Tinys is four to seven, Saturday mornings at nine. First one is free if you want to try it. Can I take his name and a number for you?
Caller
Go on then. It's Danny.
Genni
Right, Danny, Saturday at nine. I'll write this up for Craig with your number, and he'll get back to you about the address.
Nobody was awake to take this call. Passed to Craig
An illustration of the shape of a call, not a recording of a customer. Ring 01274 041234 to hear the real thing.

Then you get told what happened.

One line, since August 2025

calls answered for a martial arts academy in Bradford
287 calls answered for a martial arts academy in Bradford
came outside nine to six, one call in five
59 came outside nine to six, one call in five
came at the weekend
46 came at the weekend
the busiest hour, when Craig is on the mats
2pm the busiest hour, when Craig is on the mats

We are in Bradford. When something goes wrong you get Gareth, not a ticket queue. A shared human answering service runs £250 to £350 a month, and you are one account among hundreds.

What it costs

Figures from our own call records for one line, 21 August 2025 to 14 September 2026, taken on 15 September 2026. Telephone calls only: sessions with the same assistant through a browser are not counted. That line belongs to Craig, who runs the academy and is also an Ask Genni co-founder, so read it as a demonstration of the service rather than an independent review.

The calls you miss are not at midnight.

Every call, by hour

People think an answering service is for nights and weekends. On our own line the busiest hour of the day is two in the afternoon, when the phone rings and you have both hands full.

Calls answered by hour of day 287 calls since August 2025. The busiest hour is 2pm with 47 calls. 59 calls arrived before 9am or from 6pm. 7am: 1 calls 1 8am: 11 calls 11 9am: 18 calls 18 10am: 21 calls 21 11am: 22 calls 22 12pm: 21 calls 21 1pm: 22 calls 22 2pm: 47 calls 47 3pm: 15 calls 15 4pm: 34 calls 34 5pm: 28 calls 28 6pm: 19 calls 19 7pm: 6 calls 6 8pm: 11 calls 11 9pm: 7 calls 7 10pm: 3 calls 3 11pm: 1 calls 1 47 9am12pm3pm6pm9pm
Outside nine to six 59 of 287 calls, 21% Dream Art Bradford, Aug 2025 to Sep 2026
Calls answered by hour of day
HourCalls
7am1
8am11
9am18
10am21
11am22
12pm21
1pm22
2pm47
3pm15
4pm34
5pm28
6pm19
7pm6
8pm11
9pm7
10pm3
11pm1

What she actually does

There is no app for your customer to download and nothing for them to work out. They ring your number, the way they always have.

  1. She picks up

    On the second ring. Sunday night, bank holiday, the middle of your busiest afternoon. No queue, no voicemail, and no waiting for someone to be free.

  2. She knows your business

    You tell her your prices, your opening times, and the jobs you do not take. She answers from that, not from a guess, and she says so plainly when she does not know.

  3. She takes the details

    Name, number, what they wanted, and when they are free. It waits in your dashboard for you to confirm, because your diary is yours.

  4. You can see what happened

    Who rang, what they asked and what she said, with the full transcript, in your dashboard. You decide what to do next.

What it costs

A shared human answering service runs £250 to £350 a month, and your calls go to whoever is free. A part-time receptionist is £12,000 a year and goes home at five.

Professional

For busier lines

£299 a month

For busier lines, and for anyone who wants a named person to ring when something is wrong.

200 calls a month included, then 85p a call.

  • Answered around the clock, every day of the year
  • Your own number, or we take calls forwarded from yours
  • She answers from your prices, timetable and rules
  • Every call written up in your dashboard, with the transcript
  • Priority support from a named person
  • Call records kept in the UK
Get set up Ring it first

Starter

£150 a month

50 calls a month, then £1 a call after that.

Get set up

Business

£499 a month

500 calls a month, then 70p a call after that.

Get set up

The single-site businesses we see take twenty to sixty calls a month, and Starter is the right place to begin. Move up when the calls do, not before. We would rather you were on the right plan than the big one.

There is a three month minimum term, then 30 days' notice. You see every call from the first day, so if she is getting it wrong in the first fortnight and we cannot fix it, you can walk away and we will refund you. Setup is £250, and it covers the setup, the training and the configuration.

Questions we get asked

Straight answers

Ring it and see.

Before you give us anything, ring the line. She answers the way she would for your customers. Ask her what a class costs, then ask for something we do not do.

The demo line

01274 041234

Or send us a message and we will come back to you within one working day.